Techniques

Understanding Outbound Marketing Strategies

Outbound marketing has been deemed obsolete in view of the new approaches made possible by technical developments. It retains the advantage of simplicity, through implementation without a complex strategy, and the possibility of reaching a large audience by presenting banners…

Webmarketing techniques to build customer loyalty

If e-commerce is transforming the way we consume, webmarketing is becoming a key element in the strategies of e-marketers, who must renew their ingenuity to keep their customers over the long term. It is good to know that a loyal…